Articles About Viral Marketing and Promotion

30/10/09 - Firebox's Royal Fail

The Firebox team are a crazy bunch but very inventive. You just have to read some of the product descriptions to see that!

In a brazen attempt to blag myself an ECCO GPS Keychain (lol - or at least a Firebox mug!) and in an attempt to showcase some fantastic viral marketing, Here's what the quick thinkers have come up with - the Royal Fail game! More

25/03/09 - Viral Video: Extreme Sheep Art, Made In Wales!

I stumbled on a video (care of Innocent) which is truely amazing - if it's real. I so hope it is though! Uploaded by BaaaStuds, it features ingenious art, made by herding sheep.

The end of the video promotes Samsung LED TV's which is why I suspect it's viral origin but it's a great video nevertheless.

Here it is: More

04/03/09 - 3 Reasons Why I Don't Have a Community

Building a community can be very profitable if you've got the right combination of users and income streams.

Income doesn't necessarily need to come from affiliate programs. It could be through membership subscriptions or banner ad sales. In fact, it could be a combination of all three!

Users become loyal over time and can even contribute content or introduce new users through viral promotion.

Building a community therefore sounds easy. Build a site and attract some users. Tada.

I've been trying this for some time now and still have no community. There are 3 reasons why this is so. More

12/06/08 - Smart Movie Advertising

Today sees the collaboration between Sainsbury's, Universal Pictures and Vue to promote the new film Mamma Mia. Nothing interesting there until you find that they are offering 10 free Nectar points for watching a trailer.

So why does this interest me? More

09/11/07 - Social Shopping Sites

E-consultancy reported the launch of social shopping site Osoyou. The concept is that groups of friends can be formed around the topic of shopping, engaging in chat, sharing of opinions and the all important buying.

Here's what i think of the concept of social shopping sites. More

09/11/07 - Top 5 Affiliate Blogging Tips

If ever there was a link bait style title, that was it!

Here are my 5 top tips for blogging as an affiliate. They apply to affiliates that focus on SEO rather than PPC. More

19/09/07 - Jumping On The BlogRush Bandwagon

BlogRush is a traffic generation website, similar in principle to Bumpzee but with a wider focus.

Anyway, all the big boys have added a widget (ShoeMoney, Kieron, John Chow, Dosh Dosh and Andy Beal) and I felt suitably left out :-( so I have gone and signed up. More

14/05/07 - Creating Sites For A Specific Mass Market

I was reading an ebook I had heard about and it explained some important principles about building websites and marketing those. More

12/03/07 - Rocking The Boat

I'm still reading Buzzmarketing (only a handful of pages left) but I've already started implementing the ideas.

Therefore, I now present to you Modern British Political Debates at How To Solve (http://www.howtosolve.co.uk) More

07/03/07 - Buzz Marketing Book!

In a long winded story that I really cannot go into, I've landed myself a copy of Buzzmarketing.

I figured that as I don't have an advertising budget of millions, I am going to have to be creative in marketing my sites.

I need buzz. More

14/12/06 - Merchandise and Freebies

I am not sure about you but I love freebies!

I also like to feel proud about sites I have created, and especially successful ones.

Most of my sites have text based logos so it is nice to have a vector based image in the logo of Compare Sat Nav.

So here is what I am going to do with the first £500 of revenue. More

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