David Fiske Affiliate Marketing & Web Development

In lecture 10, I said that the phrase "sat nav" gets 2,150,000 results in Google. The phrase "satellite navigation" gets 34,000,000.

So what we are looking for is a list of search phrases to develop a name from, using "sat nav" as a base.

There is an excellent piece of software (and it is free) that you can use to build keyword lists.
 
Good Keywords lets you type in a phrase and see how many searches were performed last month on that phrase. You can download it at http://www.goodkeywords.com/products/gkw/#download.

Here's a screenshot of what it looks like in action.



And here is the complete list of keywords it has come up with:

• nav sat
• nav sat tom tom
• nav sat tomtom
• garmin nav sat
• nav sat system
• cheap nav sat
• nav pda sat
• gps nav sat
• nav review sat
• mobile nav phone sat
• nav sat sony
• car cheap in nav sat
• car nav sat
• medion nav sat
• nav navman sat
• mio nav sat
• angel nav road sat
• car in nav sat
• best nav sat
• nav phone sat
• nav sat voice
• mobile nav sat
• nav one sat tom tom
• bmw nav sat
• blaupunkt nav sat
• nav sat software
• map nav sat
• nav sat which
• becker nav sat
• buy nav sat
• nav one sat tomtom
• camera nav sat speed
• alpine nav sat
• nav sat snooper
• buy nav sat system
• nav sat uk
• nav sat system tom tom
• indago nav sat
• nav pioneer sat
• nav portable sat
• nav rac sat
• cheapest nav sat
• bell nav packard sat
• compare nav sat
• nav nokia sat
• accessory nav sat
• cheap nav sat system
• f20 nav navman sat
• blue nav sat tooth
• 6630 nav nokia sat
• bike motor nav sat
• hand nav sat second
• ericsson nav sat sony
• european nav sat
• nav portable sat tom tom
• ipaq nav sat
• goodmans nav sat
• nav sat syrius
• n80 nav nokia sat
• free nav sat
• nav palm sat
• 710 nav sat tom tom
• car nav sat system
• nav palm pda sat
• nav psp sat
• comparison nav sat
• c710 mio nav sat
• 500 go gps nav sat tomtom
• 510 go nav sat tom tom tomtom
• 1 nav sat tom tom
• evesham nav sat
• aa nav sat
• cheap nav sat tom tom
• dvd nav sat
• motorcycle nav sat
• mercedes nav sat
• cable nav sat wireless
• free mobile nav phone sat
• laptop nav sat
• car in nav sat system
• go nav sat tom tom
• gizmondo nav sat
• nav sat vauxhall
• 700 nav sat tom tom
• download nav sat
• hire nav sat
• 6680 nav nokia sat
• europe nav sat
• 520 icn nav navman sat
• 66 nav route sat
• best nav sat system
• cheap mobile nav samsung sat
• gps nav sat system
• 910 nav sat tom tom
• audi nav sat
• car gps in nav sat
• forum nav sat
• halfords nav sat
• blue media nav sat
• free nav sat software

Apparently, a lot of the UK searches for "nat sav" not "sat nav". This is something I will not consider as it is not called Navigation Satellite!

47,901 searches were made for "sat nav" in October 2006. On searching for "satellite navigation", it reveals that 55,576 searches were made in October 2006. Therefore interlacing "sat nav" and "satellite navigation" into the website should ensure a good mix of people looking for either term.

Therefore, our domain name is going to feature the term "sat nav" in somewhere. Lecture 12 will explore some of the possibilities.